Your Riad’s Branding Doesn’t Match Reviews

Boutique hotels earn a 34% rate premium, but only 30% of brands actually use their own guidelines. Here is what consistent branding costs your riad.
Visual identity and brand consistency for Moroccan riads, hotels, and restaurants

Boutique hotels earn a 34% rate premium, but only 30% of brands actually use their own guidelines. Here is what consistent branding costs your riad.